Framed Lucky Strike Vintage Advertisement — "Judge of 6 Million Pounds of Tobacco" (c. 1940s)
A framed original Lucky Strike cigarette advertisement from the 1940s — part of the brand's "Witnessed Statement Series" featuring Andy Tilley, warehouseman and independent tobacco expert. The ad reads: "Judge of 6 Million Pounds of Tobacco a Year" and carries the iconic Lucky Strike tagline "Easy on Your Throat — Because It's Toasted." Professionally framed in black with glass, 11x15 inches. Ready to hang.
Lucky Strike was introduced by the American Tobacco Company in 1871 and became one of the best-selling cigarette brands in American history. The "It's Toasted" slogan — which referred to the brand's curing process — was one of the most enduring taglines in American advertising, running for decades. The "Witnessed Statement Series" was a campaign strategy that used real tobacco industry workers as credibility witnesses, lending an air of expertise and authenticity to the brand's quality claims. By the 1940s, Lucky Strike was the number-one selling cigarette in America, and its advertising was produced with the full weight of one of the country's most powerful marketing machines. The 1940s were the last decade before the health controversy began to reshape tobacco advertising — making this era of Lucky Strike ads among the most confident and unguarded in the brand's history.
A conversation piece for any space that appreciates American commercial history. Actively collected. One available.
- Era: c. 1940s
- Brand: Lucky Strike — American Tobacco Company (est. 1871)
- Series: Witnessed Statement Series — featuring Andy Tilley, warehouseman
- Tagline: "Easy on Your Throat — Because It's Toasted"
- Frame: Black frame with glass, 11x15 inches
- Condition: Very good — consistent with age
- Original magazine advertisement — not a reproduction
- One available
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The Foundry
Downtown Pontiac, Michigan · Historic Riker Building
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